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Blog

Filtering by Tag: maximise strengths

Tessa's Take: Ways of Seeing the World

Tessa Stuart

I work with founder-led companies. Innocent, Rude Health, Graham & Green, and Jamsmith, wonderful artisan jam made in the Yorkshire Dales.  

The values and beliefs of the founders influence the way these companies think about and do business. They are communicated through branding and packaging.

I've also just worked with an individual client looking at his personal 'brand' and how he comes across to clients.

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categories Uncategorized
tags artisan jam, be more, beliefs, Branding, businesses, clients, do more, fairtrade cane sugar, founder-led companies, Graham & Green, growth, innocent, internal business processes, Jamsmith, less sugar, maximise strengths, naturally set, packaging, personal 'brand', proper jam, Rude Health, sell more, shareholders, specialness, succeeding financially, taste, traditional methods, values, vision and strategy, wild fruits