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Filtering by Tag: good product knowledge helps the customer understand what they are trying

Why Giving Your Product Away Makes You Money: Tom Mercer of MOMA! on Sampling

Tessa Stuart

Here are Tom's thoughts on sampling, why it's so important for brand building and how to do it well. Thank you very much, Tom.  

What we at MOMA believe it does

Sampling is our key to getting consumers into the MOMA! world!

The main thing is getting people to physically try our breakfast - our products are pretty unique so it's really important for people to taste it in order to understand and appreciate it - and once we've done that most people love it. 

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